LIVE MANAGEMENT EDUCATION

SERIES -25. 1.Reliance Industries-Telecom,Energy,Retail. 2.Hinduja-Petrochemicals,Automobile,Investment. 3.HCL-Software and Services. 4.Adani-Energy,Infrastructure. 5.Wipro-Software and Services. 6.Serum Institute of India-Pharmaceutical. 7.Avenue Supermats-Retail. 8.Kotak Mahindra Bank-Financial Services. 9.Sun Pharmaceutical-Pharmaceutical. 10.Shapoorji Pallonji-Investment. 11.Zscaler-Software and Serrvices. 12.Arcelor Mital-Metals and Mining. 13.Britannia Industries-FMCG. 14.Bajaj  Auto-Automobile and Auto components. 15.Shree Cement-Cement and Cement products. 16.Divi's Laboratories-Pharmaceuticals. 17.Patanjali Ayurved-FMCG. 18.LULU-Retail. 19.Asian Paints-Chemcial and Petrochemicals. 20.Aditaya Birala-Metals,Mining,Cement. 21.Nirma-FMCG. 22,Cadila Healthcare-Pharmaceuticals. 23.Avenue Supermarts-Retail. 24.DLF-Real Estates. 25.Godrej-Consumers Durable. 25.Parle Products-FMCG. 26.Biocon-Pharmaceuticals. 27.Nidar-Real Estates,Investment. 28.Eicher Motors-Automobiles and Auto Co

SERIES -24. Rank   Company             Market Cap.INR.Cr. Market Cap.  1. Reliance Industries        13,92,940        189 2.Tata Consultancy           8,71,960           118 3.HDFC Bank                6,02,978             82 4. Hindustan Unilever   5,00,902             68 5. Infosys                   3,95,400               54 6.HDFC                    3,15,700             43 7. Bharti Airtel          2,75,233            37 8.Kotak Mahindra Bank  2,62,327       36 9. ICICI Bank           2,53,594            34 10.ITC                    2,26,346             31 Source-Hurun Research Institute.

SERIES-24 1.Mahendra prasad       Aristo pharmaceuticals 2. Mangal prabhat lodha   Macrotech 3. Jaya Bachan             Investment 4. Rajeev Chandrasekhar   jupiter capital  5. Ravindra  Kishor Shah   Security and intelligence service india 6. Perag kishor shah           Man infraconstruction 7.Anu aga                Thermax 8. Shobhana Bhartia    Hindustan time 9. Naveen jindal          Jindal streel and power 10.Vijay sankeshwar     VRL logistics 11. Rahul bajaj         Bajaj Auto *Source-Hurun Research Institite.

SERIES-23.  1. Subhash runwal & family                     Runwal developers 2. Krishna chivukula & family                  Indo-MIM 3. Ajit Prabhu                                            Quest global 4. Aravind Melligeri                                  Quest global 5. Ronnie Screwvala                                  Unilazer Ventures 6. Rishi Khosla                                           Oaknorth 7. Sunil Wadhwani                                      Igate 8. Ashok Trivedi                                         Igate 9. Yogesh Mathradas Kothari & family                                                     Alkyl amines chemicals 10. Ashok Soota                                         Happiest minds

SERIES 22. Professional                              Company 1. Thomas Kurian                        Oracle 2. Jayshree Ullal                           Arista Networks 3. Ajaypal Singh Banga               Mastercard 4. Nikesh Arora                           Palo Alto Networks 5. Satya Nadella                          Microsoft 6. Sundar Pichai                          Alphabet 7. Shantanu Narayen                  Adobe 8. Indra K Nooyi                        Pepsico 9. Ignatius Navil Noronha         Avenue supermarts 10. Aditya puri                         HDFC Bank  

SERIES 21. Rank. Person                                   Company  1. Mukesh Ambani                            Reliance industries 2. Hinduja brothers                            Hinduja 3. Shiv Nadar& family                      HCL 4. Gautam Adani&family                  Adani 5. Azim premji                                  Wipro 6. Cyrus S Poonawalla                      Serum institute of india 7. Radhakrishan Damani     & family                                        Avenue supermarts 8. Uday Kotak                                   Kotak mahindra bank 9. Dilip shanghvi                              Sun pharmaceutical industries 10. Cyrus Pallonji Mistry                 Shapoorji Pallonji 11. Shapoor Pallonji mistry              Shapoorji Pallonji Source--HURUN Research Institute. 

 SET-21.             1. The autobiography of an unknoen indian                                   Nirad C. Chaudhari 2. Baburnama                                                                                            Babur 3. Courage and cinviction                                                                         General vijay kumar singh 4. How I became a hindu                                                                        Sita Ram Goel 5. Living shadows                                                                                   Aribam syam sharma 6. One fire is not enough                                                                       k. natwar singh 7. the race of my life                                                                              Milkha singh 8. The story of my experiments with truth                                          Mahatma Gandhi 9. Tuzk-e-Jahangir                                                                                J

 SERIES 20.  1. Viswanath Anand                                             Chess 2. Homi De Motivala And PK Garg                      Yachting 3. Kanjurani Devi And Leander Paes                    Weightlifting ,Lawn tennis 4. Jyotimoyee Sikandar                                         Athletics 5. Pullela Gopichand                                             Badminton 6. Anjali Bhagat And K.M Binamol                     Shooting, Athletics 7. Rajya vardhan ,singh rathore                            Shooting 8. Manavjit singh sandhu                                     Shooting 9. M.C Mrikom,Vijendra singh,sushil kumar       Boxing,boxing,wrestling 10. Gagan Narang                                                Shooting 11. Ranjan Sodhi                                                Shooting 12. P.V.Sindhu,Deepa Kmikar,sakshi bhai and jitu rai                                                        Badminton,Gymnastics,Wrestling,Shooting 13. Virat bKohli  Mirabai Chanu                   

 SERIES 19. 1. Andhra Pradesh                                  Biswabhusan Harichandan 2. Arunachal Pradesh                             Brig.B.D Mishra(RETD) 3. Assam                                                Prof. Jagdish Mukhi 4. Bihar                                                  Phagu Chauhan 5. Chhatishgarh                                     Anusuiya Uikey 6. Goa                                                    Satyapal Malik 7. Gujarat                                              Acharya Dewrat 8. Harayana                                           Satyadev Narayan Arya 9. Himachal Pradesh                            Bandaru Dattatreya 10. Jharkhand                                      Draupadi Mumu 11. Karnataka                                      Vajubhai Rudabhai Vala 12. Kerala                                           Arif Mohammad Khan 13. Madhya Pradesh                          Lal ji Tandon 14. Maharashtra                                  Bhagat singh khosiyari

 Set-18.  States     C.M. 1.Andhra pradesh     Y.S.Jaganmohan 2.Arunachal pradesh    Pema Khandu 3.Assam        Sarbhananda Sonowal 4.Bihar      Nitesh kumar  5. Chhattisgarh   Bhupesh Baghal 6.Goa      Pramod sawant 7. Gujrat        Shri Vijaybhai R.Rupani. 8.Haryana-Manohar Lal Khattar. 9.Himachal Pradesh-Jai Ram Thakur. 10.Jharkhand-Hement Soren. 11.Karnataka-B.S.Yeddyuappa. 12.kerala-Pinarayi Vijiyan. 13.Madhya Pradesh-Shivraj Singh Chouhan 14.Maharashtra-Udhav Thackeray. 15.Manipur-N.Biren Singh. 16.Meghalaya-Conrad Sangama. 17.Mizoram-PU Zoramthanga. 18.Nagaland-Neiphiu Rio. 19.Odisha-Naveen Patnaik. 20.Puduchery-V.Narayanasamy. 21.Punjab-Captain Amarinder Singh. 22.Rajasthan-Ashok Gehlot. 23.Sikkim-Prem Singh Tamang. 24.Tamilnadu- E.K.Palaniswami. 25.Telanga-K.Chandrashekar Rao. 26.Tripura-Biplab Kumar Deb. 27.Uttar Pradesh-Yogi Aditayanath. 28.Uttarakhand-Trivendra Singh Rawat. 29.West Bengal-Mamta Banerjee.

 SET-17.  1. Andhra Pradesh                                                      Hyderabad    2. Arunachal Pradesh                                                 Itanagar    3. Assam                                                                    Dispur    4. Bihar                                                                      Patna    5. Chhatishgarh                                                          Raipur    6. Goa                                                                        Panaji     7. Gujarat                                                                 Gandhinagar     8. Harayana                                                              Chandigarh     9. Himachal Pradesh                                                Shimla    10. JHarkhand                                                           Ranchi    11. Karnataka                                                            Bengaluru    12. Kerala                                             

SERIES -16. 1.Megan Thee Stallion-Entertainment/Singing. 2.Giannis Antetokounmpo-Sports. 3.Ibram X.Kendi-Education. 4.NathanLaw-Volunters  5,Tomi Adeyemi-Education. 6.Astronauts Christina Koch and Jessica Meir-Astronauts.     7.Julie K.Brown-Media. 8.Cecilia Martinez-Envionmental 9.Maya Moore-Sports. 10.Chase Strangio-Civil Rights. 11.Zhang Yonghen-Public Health. 12.Tourmaline-Filmmaker/Activist. 13.Waad al Kateab-Film 13.Abubacarr Tambadou-Politics. 13.Gabriela Camara-Chefs 14.Camilla Rothe-Medicine. 15.Rebecca Gomperts-Medicine. 16.Ravindra Gupta-Medicine 17.Lauren Gardner-Eduaction 18.Shi Zhengli-Scientist 19.Shiori Ito-Social Activist 20.Ali Wong-Artist 21.Michael Jordan-Artist 22.Selena Gomez-Music,Cooking Show. 23.J Balvin-Dancing 24.Jolo Siwa-You Tube Channel 25.Halsey-Music 26.Phoebe Waller Bridge-Artist. 27.Jennifer Hudson-Acting,Singing. 28.Yo Yo Ma- Music. 29.Dapper Dan-Fashion 30.Anais Mitchell-Music. *Source and Courtesy-TIME.

 SERIES-15.  1.Vijayalakshmi Devi-Microfinance. 2.Shayara Bano-Social Service. 3.Sabarmatee-Organic Farming. 4.Prukalpa Sankar-Technology. 5.Noorjehan Safia-Social Service. 6.Swayam-Social Service. 7.Vibha Padalkar-Business. 8.Usha Sangwan-L.I.C. 9.Shweta Jalan-Business. 10.Rekha Menon-Training 11.Priya Nair-Business. 12.Lakshmi Venu-Industry 13.Jyotsna Suri-Hospitality. 14.Aruna Sundarajan-Telecommunication 15.Apurva Purohit-Business. 16.Alice Vadyan-GIC 17.Surga Thlakan-Financial Service. 18.Sumita Ghose-Handicraft 19.Suhani Mohan- Social Service. 20.Rukmini Banerji-Education 21.Ratnaboli Ray-Medicine 22.Dr.Rani Bang-Community Care. 23.Praseeda Kunam-Social Service. 24.Paanchvi-Microinitiatives. 25.Latika Thukral-Banking. 26.Aditi Gupta- Social SERVICE. 27.Zarin Daruwala- Banking. 28.Vani Kola-Venture Capital. *Source-Business Today

SET-14.  No.      Years     Name 1.           1954      C.Rajagopalalachari 2.          1954      saveepalli radhakrishnan 3.          1954         C.V. Raman 4.          1955          Bagwan Das 5.          1955          M.Visvesvaraya 6.          1955          Jawaharlal Nehru 7.          1957          Govind Balllabh Pant  8.          1958          Dhondo Keshav Karve 8.          1961          Bidhan Chandra Roy 9.          1961          Pereshottam Das Tandon 10.         1962          Rejendra Prasad 11.          1963          Zakir Husain 12.          1963          pandurang Vaman Kane 13.        1966          Lal Bahadur Shastri 14.          1975          V.V.Giri 15.          1976          K.Kamaraj 16.          1980          Mother Teresa 17.          1983          Vinoba Bhave 18.          1987          Khan Abdul Ghaffar Khan 19.           1988          M..G.Ramachandran 20.          1990          Dr.B.R.Ambrdkar 21.          1990          Nelson Mandela 22.          1991    

SET_13.   Years                    Team 1. 2008               RAJASHTHAN ROYOLS 2. 2009               DECCAN CHARGERS 3. 2010               CHANNAI SUPER KINGS 4. 2011               CHANNAI SUPEE KINGS  5. 2012           KOLKATA KNIGHT RIDERS 6. 2013           MUMBAI INDIANS 7. 2014           KOLKATA KNIGHTS RIDERS 8. 2015               MUMBAI INDIANS  9. 2016               SUNRISERES HYDERABAD 10.2017              MUMBAI INDIANS 11.2018              CHENNAI SUPERS KINGS 12.2019           MUMBAI INDIANS 13.2020           --------------

 Pricing is one of the most important function of Marketing Management that plays an important role for the achieving of marketing objectives.It also plays an important role in the growth and profit maximization of organization. Definition- The process of fixing financial value of product,service idea to exchange from customers this process is called Pricing. In other words we can say that the process of setting the price of product,service or idea for customers to get and increase their living standard this process is called Pricing. Nature of Pricing- 1.It is an internal function. 2.It belongs to top class management. 3.It is an economic activity. 4.It is key element of marketing mix. 5.It is also psychological activity. 6.It also cares supply and demand of product. 7.It is affected many internal and external element. 8.It depends on the cost of product or service. 9.It also cares competitors's cost. 10.It belongs to objectives of organization. Importance- 1.It plays an important

 India is a developing country.There are more than 138 crore people live here.The people of India is intelligent,laborious so there is maximum opportunity in the sector of Startup sector. The Startup India is a successful programme of central goverment that was launched in 2016 by Prime Minister Narendra Modi.Its objective to promote self business generation of employment,wealth creation increase the living standard of citizens and provide world class service at minimum price. Top Indian Startup organization- 1.Ola Cabs 2.Zomato 3.Paytm 4.Jumbotail 5.Vedantu 6Cars24 7.Dailyhunt 8.Policybazaar. 9.Sharechat 10.Topper 11Benevo 12.Bajar 13Imbue Eduacation 14.instamojo 15.Unacademy. 16.Nykaa 17.ixigo 18.easyDinner 19.Craftvilla 20.YCombina 21.testbook 22.LogiNext 22.niki.ai 23.hypertrack 24.MobiKwik 25.Jungle Games. At present there are 37,171 Startsup have been performing their function in India.Most of the Startsup perform their functin in Maharashtra,Karnataka,Delhi,and Uttar Pradesh. Em

 SERIES 12. 1. Allahabad  Bank                        A Traditin of trust 2. Andhra Bank                               Where india banks 3.Bank of baroda                           India's international Bank 4. Bank of india                              Relationship beyond banking 5. Bank of Maharashtra                   One family one bank 6. Canara Bank                                 Together we can 7. Central Bank of india                    Build a better life around us 8. Corporation Bank                          Prosperity for all 9. Dena Bank                                   Trusted family Bank    Dena hai to bharosa hai 10. IDFC First Bank                          Banking Hatke 11. Indian Bank                                 Your own bank 12. Nanital Bank                              Banking with personal touch 13. Oriental bank of commerce                 Where every individual is committed 14. Punjab and sind bank                       Where service is a way of life 15.

 SERIES 11.   1.Axis Bank           Mumbai 2. Bandhan Bank          Kolkata 3. Catholic Syrian Bank             Thrissur,Kerala 4. City Union Bank                Tamil nadu 5. Development Credit Bank        Tamil Nadu 6. Dhanlaxmi Bank              Thrissur,Kerala 7. ECGC Bank                   Mumbai 8. Federal Bank               Kerala 9. HDFC Bank              Mumbai 10. HSBC Bank              London 11. ICICI Bank               Mumbai 12. IDBI Bank                Mumbai 13. Indian overses Bank             Chennai 14. Induslnd Bank              Maharashtra 15. ING Vysya Bank             Bangalore 16. Jammu &Kashmir Bank              Srinagar 17. Karnataka Bank               Mangaluru, Karnataka 18. Karur vysya Bank             Karur,Tamil Nadu 19. Kotak Mahindra Bank            Mumbai,Maharashtra 20. Lakshmi Vilas Bank            Chennai, Tamil Nadu 21. Punjab National Bank         New Delhi 22. Ratnakar Bank                  Mumbai,Maharashtra 23. Syndicate Bank           Manip

 SET _10 1. Allahabad Bank         Kolkata 2. Andhra Bank              Hyderabad 3. Bank of Baroda          Vadodara 4. Bank of India              Mumbai 5. Bank of Maharashtra        Pune 6. Canara Bank               Bangalore 7. Central bank of India          Mumbai 8. Corporation Bank            Mangalore 9. Dena Bank                   Mumbai 10. IDFC First Bank               Mumbai 11. Indian Bank           Chennai 12. Nanital Bank             Nanital, Uttrakhand 13. Oriental Bank of commerce           Gurugram 14. Punjab national bank          New Delhi 15. State bank of india           Mumbai 16. Syndicate Bank              Manipal 17. UCO Bank               Kolkata 18. Union bank of india      Mumbai 19. United bank of india       Kolkata 20. Vijaya bank              Bangalore 21. Yes bank LTD          Mumbai,Maharashtra

 SERIES-9 1.2008-2009 -DLF 2.2009-2010-DLF 3.2010-2011-DLF 4.2011-2012-DLF 5.2013-2014-Pepsi 6.2014-2015-Pepsi 7.2016-2017-VIVO 8.2018-2019-VIVO 9.2020        -Dream 11.

 SERIES-8 1.H.D.F.C.-Banking 2.L.I.C.-Insurance. 3.TCS-Software 4.Airtel-Telecommunication 5.Asian Pants-Paints 6.Kotak Mahindra-Banking 7.JIO-Telecommunication 8.Flipkart-Retail 9.Paytm-Payments 10.S.B.I.-Banking

 SERIES 7 1.Sudhir Chitradurga-Weightlifting 2.Hardik Pandya- Cricket. 3.Jinder Mahal-Wrestling 4.Jasprit Bumrah-Cricket. 5.Ajay Jairam-Badminition 6.Rishabh Pant- Cricket. 7.Shiva Thapa-Boxing 8.Atanu Das-Archery  9.Sneha Sharma-Racing 10.Janet Vidhi-Squash 11.Subramaniam Raman-Table Tennis. 12.Nisha Millet-Swimming 13.Angad Bajwa-Shooting 14.Gaurav Ghei-Golf 15.Chitra Magimairaj-Billiards. 16.Jaspreet Kaur- Hockey. 17.Surya Ganguly-Chess 18.Prakash Amritraj-Lawn Tennis 19.Sathish Sivalingam-Weightlifting 20.Ravindra Wrestling 21.Ravindra Jadeja- Cricket. 22.Yuzendra Chahal- Cricket. 23.Mohammed Sami -Cricket. 24.Dinesh Karthik- Cricket. 25.Bhuvneshwar Kumar Cricket.

 Brand is an important concept of Marketing because it gives a separate identification of organization in the market so consumers eager to purchase product or service that is produced by such type of organization so every organization wants to become brand in the market. Definition of Brand- Brand is a name that is obtained by organization according to their feature,function perform in the market. The process in which we produce our product in the market with separate name,logo,symbol or combination of all these things and consumers identify us this process is called brand. Nature of Brand- 1.It is intangible. 2,It has some special value. 3.It has a separate image. 4.It possess a special logo. 5.It has a special symbol. 6.It has a unique name. 7.It has a trade mark. 8.It may a separate design. 9.It is external. 10.It belongs modern marketing. Importance- 1.It helps to increase the sale volume of organization. 2.It increases the profit of organization. 3.It increases the reputation of o

 Product is an important asset of organization that gives name,fame,goodwill to them.It plays an important role for the success of marketing.It also plays an important role for achieving marketing objective of organization so every organization cares more at product in Marketing management. There are many activities we perform in marking in the area of product.These activities are product lie,product mix etc.Every activity plays an important role for the success of marketing but among all product mix plays a very important role because it shows complete range of products that is available in the market and able to fulfill the need desire,demand of customers and provide them maximum satisfaction. Definition- The process in which we show complete range of products before customers and assure them to fulfill need,want,desire this process is called product mix. In other words we can say that the process in which we show  complete range of product line before consumers this process is calle

 SERIES-6 1.Sanil Shetty-Table Tennis. 2.Rehan Poncha-Swimming 3.Divyash Singh-Shooting. 4.Ship Kapur-Golf 5.Chandra Hirjee-Billiards. 6.Sunil Vitalacharya-Hockey. 7.Parimarjan Nrgi-Chess 8.Rohan Bopanna-Lawn Tennis 9.Jeremy Lalrinnaga-Weightlifting 10.Bajrang Puniya-Wrestling 11.B.Sai Praneeth-Nadminition 12.Ali Qamar-Boxing 13.Limba Ram-Archery 14.Alisha Addullah-Racing. 15.Joshna Chinappa- Squash 16.Amalraj Arputharaj-Table Tennis 17.Sikha Tondon-Swimming 18.Sanjeev Rajput-Shooting 19.Gaganjeet Bhullar-Golf 20.Vidya Pillai-Billiards 21.Virat Kohli-Cricket. 22.Ritu Rani-Hockey. 23.Rohit Sharma-Cricket. 23.Baskaran Adhiban-Chess. 24.K.L.Rahul-Cricket. 25.Yuki Bhambri- Lawn Tennis.

 SERIES 5 1.P.R.Sreejesh-Hockey 2.Pentala Harikrishna-Chess 3.Mahesh Bhupathi-Lawn Tennis 4.Pardeep Singh-Weightlifting 5.Yogeshwar Dutt-Wrestling 6.Prannoy Kumar-Badminton 7.Jitender Kumar-Boxing 8.Abhishek Verma-Archery 9.Sandeep Kumar-Racing 10.Saurav Ghosai-Squash 11.Soumyajit Ghosh- Table Tennis 12.Sandeep Sejwal-Swimming 13.Abhishek Verma-Shooting 14.Jyoti Randhawa-Golf  15.Sourav Kothari-Billiards 16.Sandeep Singh-Hockey. 17.Krishnan Sasikiran-Chess. 18.Somdev Devvarman-Lawn Tennis 19.Vikas Thakur- Weightlifting 20.Narsingh Yadav- Wrestling. 21.Chetan Anand-Badminton 22.Shiva Thapa-Boxing 23.Jayanta Talukdar- Archery 24.Armaan Ebrahim-Racing 25.Siddharth Suchde-Squash.

 SERIES-4 1.Pullela Gopichand-Badminton 2.Vijendra Singh-Boxing 3.Mary Kom-Boxing 4.Tarundeep Rai-Archery 5.Narain Karthikeyan-Racing 6.Cyrus Poncha-Squash 7.Sharath Kamal-Table Tennis 8.Virdhawal Khade-Swimming. 9.Saurabh Chaudhary-Shooting 10.Arjun Atwal-Golf 11.Pankaj Advani-Billiards 12.Sardar Singh-Hockey 13.Viswanathan Anand-Chess 14.Leander Paes- Lawn Tennis 15.Ragala Venkat-Weightlifting 16.Srikanth Kidambi-Badminton 17.Akhil Kumar-Boxing 18.Rajat Chauhan-Archery 19.Karun Chandhok-Racing 20.Ritwik Bhattacharya-Squash 21.Harmeet Desai-Table Tennis 22.Sajan Parkash-Swimming 23.Jitu Rai-Shooting 24.Anirban Lahiri-Golf 25.Geet Sethi-Billiards.

 Product is an important asset of organization that gives name,fame,goodwill to them so every organization cares more at product in Marketing management. There are many activities we do in Product management.These activities are product line,product mix and so on.Every activity plays an important role for the success of Marketing but among all product line plays a very very important role because it fulfills the changing need,want,desire of customers and provide them maximum satisfaction. Definition- The process in which we provide a group of products in same segment that fulfills the need,want of consumers this process is called product line. In other words we can say that the process in which we provide a group of products closely related to one another and perform similar function but fulfills the different need,want of customers this process is called product line. Characteristics of Product line- 1.It consists a group of products. 2.It performs common function. 3.The price of prod

SET 3  The winners for ranking of states 2019 Best performer: 1. Gujarat (state) 2. Andaman and Nicobar islands(UT) Top performers: 1. Karnataka and kerala Leaders : 1. Bihar 2. Maharashtra 3. Odisha 4. Rajasthan 5.  Chandigarh Aspiring leaders: 1. Harayana 2. Jharkhand 3. Punjab 4. Telangana 6. Uttrakhand Emerging startup ecosystem: 1. Andhra Pradesh 2. Assam 3. Chhattishgarh 4. Delhi 5. Himachal Pradesh 6. Madhya Pradesh 7. Sikkim 8. Tamil Nadu 9. Uttar Pradesh

 Product is an important assets of organization that increases name,fame and goodwill of organization in the world so every organization special cares at product in marketing management. A product is somethings that fulfills the need,want and desire of consumers. In other words we can say that product is somethings that saves time,energy,effort and resource of consumers and increases the living standard of consumers. Characteristics of product- There are many characteristics of product.These characteristics are as below. 1.It possess many features. 2.It may be tangible or intangible. 3.It has some physical value. 4.It is manufactured in factory. 5.It is shifted from one place to another place. 6.It has some exchange value. 7.It is able to fulfill the need,want,desire of consumers. 8.It saves energy,effort,resource of consumers. 9.It is able to increase the living standard of consumers. 10.It develops individuals,family,society,state and nation. Types of product- There are mainly two ty

 Today Marketing is totally consumers oriented.Every company makes policy,programme,rules,regulation to provide maximum satisfaction to consumers.There are many methods that we should use to provide maximum satisfaction to consumers.Product Management is one of the best techniques because product is able to fulfill the need,want,desire of consumers. Definition- The process in which we make policy,programme,procedure,rules and regulation to show our product is best in the market this process is called product management. In other words we can say that the process in which we show our product is able to fulfill the need,want,desire of consumers and provide them maximum satisfaction this process is called product management. In other words we can say that the process in which we develop,sell,distribute of product by an effective,efficient and economical way to achieved our marketing objective this process is called product development. Objective of Product Management- 1.It helps to cash t